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The launch log

Playbooks for the seasons that make your year

Seasonal playbooks from Black Friday to Mother's Day, and how-to guides for discount links, subscriptions, QR codes and creator tracking with Cart Rocket.

Wrapped gift box with a coffee bag and a card beside a phone showing a checkout with a monthly subscription plan in the cart
Playbook · 7 min read

Sell Subscriptions as Christmas Gifts with One Cart Link

Put a subscription plan in the cart for Christmas gift buyers, add a one-time gift box link, count down to your own shipping cutoff and be clear about billing and addresses.

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Phone showing a Shopify-style checkout with a discount code field and an order summary, next to a laptop with a store admin open on a desk
How-to · 8 min read

Why Your Shopify Discount Link Isn't Applying (and How to Fix It)

A discount link opens but the price doesn't change? The usual causes for Shopify shareable discount links and cart permalinks, from Shopify's docs, and how Cart Rocket applies discounts.

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Coffee bag and mug beside a phone showing a cart with one item on a monthly delivery plan, ready for checkout
How-to · 5 min read

How to Put a Subscription Product in a Shopify Cart Link

Shopify cart permalinks can't carry selling plans. The workaround merchants share, and how to add a subscription product to a Cart Rocket link with the Purchase option menu.

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Phone showing a Shopify-style checkout summary with a discounted product line, a cart discount and free shipping, beside a wrapped parcel on a wooden table
Playbook · 6 min read

Combine a Product Discount and Free Shipping in One Link

Money off a product, free shipping and a cart-wide discount on one link. Shopify's combination rules, what native links can carry, and the Cart Rocket setup.

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Phone showing a Shopify-style cart with a skincare product at full price and a small gift item marked free, next to a wrapped sample on a bathroom shelf
How-to · 6 min read

Free Gift With Purchase in One Link

Shopify's Buy X get Y never adds the free item to the cart. Send one link that loads the product and the gift, with the gift already free, and keep it from being checked out alone.

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Laptop showing a marketing email with a single Shop the kit button, next to a phone with a cart holding three skincare products
How-to · 5 min read

One Email Button That Adds Several Products to the Cart (Klaviyo and Other Tools)

One email button that loads a whole kit into the Shopify cart, or rebuilds each customer's last order. When a free permalink is enough and when a cart link or reorder link helps.

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Phone showing a Shopify-style checkout with the email, name and shipping address already filled in, next to a laptop with an email campaign open
How-to · 5 min read

Pre-fill Shopify Checkout from Your Email and SMS Merge Tags

Fill in a shopper's email, name, address or phone at Shopify checkout from your email or SMS merge tags. Link format, a Klaviyo example, the permalink alternative and when not to use it.

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Phone held over a printed shelf card with a QR code, its screen showing a Shopify-style cart with three products and a discount line above the checkout button
How-to · 7 min read

QR Codes That Add Several Products and a Discount to the Cart

A QR code on packaging, shelf signs or event tables that loads several products with the discount applied, compared with Shopify Shopcodes and discount QR codes.

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Phone showing a creator's story with a link sticker next to a laptop displaying a per-creator table of opens, orders and revenue
Creators · 7 min read

Track Influencer Sales Without Relying on Discount Codes

Give each creator a ?ref= code on one cart link and see opens, orders and revenue per creator, with tagged orders in Shopify, instead of counting code redemptions.

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Phone showing a social profile with a link in the bio, beside a second phone open on a Shop Pay checkout with one product and a discount applied
How-to · 6 min read

Send Instagram and TikTok Traffic Straight to a Full Cart

Use one short cart link for bio links, stories and ads, land shoppers in a loaded cart or Shop Pay, and compare channels with UTMs in Analytics.

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Phone showing a customer account login screen in front of a cart with a VIP gift set and a member discount applied
Playbook · 7 min read

VIP-Only and Once-Per-Customer Offers with One Cart Link

Limit a cart link to Shopify customer segments or chosen customers, cap purchases per customer and overall, and reset the counters for the next round.

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Phone showing a cart with a gift bundle and a countdown, next to a red gift box, a card and a bowl of snacks on a table
Playbook · 7 min read

Valentine's Day and Super Bowl LXI on the Same Sunday: Two Cart Links

Valentine's Day and Super Bowl LXI share Sunday, February 14, 2027. Run a gift bundle link and a game-day link with their own dates, countdowns, UTMs and order tags.

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Gift box of tea, dates and sweets on a table beside a phone showing a gift set in the cart before checkout
Playbook · 7 min read

Lunar New Year and Ramadan Gift Sets for 2027

Lunar New Year is February 6, 2027, and Ramadan is expected to start around February 8. Plan gift set links around shipping cutoffs, since Eid depends on moon sighting.

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Flowers, a candle and a handwritten card on a table beside a phone showing a gift bundle with an order deadline countdown
Playbook · 7 min read

Mother's Day 2027 in the UK and US: Cutoffs, Bundles and Creator Links

UK Mothering Sunday is March 7, 2027, and US Mother's Day is May 9. Count down to your own delivery cutoff, sell a gift bundle and give creators their own code.

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Phone showing a sneaker options page with size buttons and an orange
How-to · 6 min read

Add a Real Countdown to Your Cart Link Offers

Show a timer on the options page that ends at your offer's real deadline. When it helps, how to set it up and what shoppers see when it reaches zero.

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Laptop showing a list of cart links with orders and revenue, next to a phone with a pre-filled checkout
What's new · October 2026 update

New in Cart Rocket: Options Pages, Creator Links, Subscriptions and Reorder Links

Let shoppers pick size or colour on an options page with an optional countdown, give each creator a code on one cart link, add subscriptions, rebuild a customer's last order and fill in checkout from your email or SMS tool.

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Shop owner choosing from Influencer, Free gift, Bundle deal, Product launch and Reorder templates on a laptop
How-to · 6 min read

Start a Cart Link in a Minute: The Five Starter Templates

What the Influencer, Free gift, Bundle deal, Product launch and Reorder templates fill in, when to use each one and what to change before you save.

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Monitor showing a workflow that waits 30 days after a tagged order, beside a phone with a reorder email
Automations · 7 min read

Automate Follow-Ups for Every Cart Link with Shopify Flow

Use Cart Rocket's order tags and creator tags with the Shopify Flow recipes on the Automations page: cart recovery, high-value carts, reorder reminders and creator gifts.

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Shopper holding a phone at checkout with three skincare products and a Black Friday discount already applied
BFCM · 8 min read

The Black Friday Checkout Playbook: Send Email, SMS and Ad Clicks to a Full Cart

Which Black Friday campaigns should open a preloaded cart, which landing mode fits each channel, how Tag orders and Checkout details help, and what to test before peak week.

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Phone lock screen with a store notification saying the cart is saved and the sale ends tonight
BFCM · 8 min read

Abandoned Cart Email Timing That Works During Black Friday

The usual recovery schedule can land after a four-day sale ends. Anchor the last message to the deadline and reopen the exact cart.

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Laptop showing a Cyber Monday flash sale with a countdown and a two-per-customer limit, beside a phone with the SMS offer
Flash sales · 7 min read

Cyber Monday Flash Sales That Don't Melt Down

Run hourly drops with scheduled links, purchase limits and a countdown that ends when the offer does, so nobody edits the theme at midnight.

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Holiday gift box with a candle, mug and socks next to a phone showing the bundle in the cart with a saving applied
Holiday season · 6 min read

Holiday Gift Bundles in One Link: Sell the Whole Gift Set

Gift buyers want the choice made for them. A bundle link puts a discounted gift set in the cart, with an options page for size and colour.

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Creator filming a product video, with a phone showing her link-in-bio button carrying a ref code
Creators · 7 min read

Creator Drops for the Holidays: One Cart Link, a Code for Each Creator

Give each creator a code on one cart link. It loads their picks, applies the discount and tags orders creator-<code> so you can see revenue per creator.

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Shopper scanning a QR code on a boutique counter, phone showing a cart with a yoga mat and water bottle
Q5 & New Year · 6 min read

The New Year Sale Playbook: Keep BFCM Momentum Through January

Gift card holders and resolution shoppers are still buying after Christmas. Reuse your BFCM presets, add reorder links and keep January selling.

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Ready for lift-off?

Install Cart Rocket, build your first preset, and send your next campaign straight to checkout.

Install on Shopify → Read the docs